✦ vs Mailchimp
The Mailchimp alternative built for marketers AND developers.
Mailchimp's pricing climbs fast past 500 contacts, and the workflow UX hasn't kept up. Mailazy gives you modern visual workflows, AI, and transactional in one platform — at a fraction of the cost.
Feature comparison
Mailazy vs Mailchimp.
| Feature | Mailazy Recommended | Mailchimp |
|---|---|---|
| Marketing & automation | ||
| Visual workflow builder | Limited (Customer Journeys) | |
| AI newsletter builder | Limited (subject only) | |
| Drag-drop template editor | ||
| Contact management + segments | ||
| Developer & platform | ||
| Transactional / API sends | yes (included) | Mandrill add-on ($20+) |
| Webhook events | Limited | |
| Branding & agencies | ||
| White-label / reseller | ||
| Pricing & plans | ||
| Free tier | 1,000 contacts | 500 contacts |
| Pricing at 5k contacts | $100 | ~$75 |
| Pricing at 50k contacts | $100 | ~$450 |
| Features | ||
| Bring your own AWS SES | ||
Pricing comparison
Modern automation without the legacy bloat.
Volume
Mailazy
Mailchimp
You save
1,000 contacts
Free
$13 (Essentials)
—
10,000 contacts
$100
~$100 (Essentials)
—
50,000 contacts
$100
~$450 (Standard)
~78% less
250,000 contacts
~$300
~$1,600 (Standard)
~81% less
Estimates based on public list prices. See full pricing for committed-use and BYO-SES rates.
Three reasons to leave Mailchimp.
Cheaper at every tier past 500
Mailazy's pricing curve stays flat where Mailchimp ramps steeply.
Modern workflow UX
Visual canvas, A/B branches, smart timing — not the legacy Customer Journeys editor.
Transactional included
No Mandrill add-on. Marketing + transactional from one platform.
Migration in 3 steps
Switch in under a day.
- 1 Import contacts in 60 seconds
CSV from your old ESP, or one-click sync from Stripe / Shopify / HubSpot.
- 2 Rebuild key workflows
Our team rebuilds your top 5 flows for free on Marketing tier. Bring the screenshot.
- 3 Test, then switch
Run both ESPs in parallel for a week. Compare open + click rates side-by-side before cutting over.
Common migration questions
Will my Mailchimp audiences import cleanly?
Yes — export CSV from Mailchimp, import to Mailazy in seconds. Tags, merge fields, and group memberships preserve. We auto-suppress your existing unsubscribes.
What happens to my Customer Journeys?
Customer Journeys map to Mailazy workflows. We rebuild your top 5 journeys for free during onboarding on Marketing+ tiers.
Can I keep my Mailchimp sender domain?
Yes. Add Mailazy SPF + DKIM records alongside Mailchimp's. Once cut over, remove Mailchimp's. Reputation transfers automatically.
Do you replace Mandrill too?
Yes — transactional + API sends are included in every Mailazy tier. No separate add-on. See our Mandrill alternative for the transactional-specific story.
How much do I save?
For most teams above 5,000 contacts, Mailazy is 50-80% cheaper than Mailchimp's equivalent Standard or Premium tier. The savings grow with audience size.